Build a Sales Team That Moves Markets
Sales HQ connects Australia’s online education sector with salespeople who drive commercial results, whether you’re scaling a learning platform, launching a new B2B solution, or expanding your course offering.
We understand the world of subscription metrics, education compliance, and long B2B sales cycles. And we match you with candidates who do too, from product-led BDMs to conversion-obsessed SDRs.
- Bootstrapped startups and VC-backed edtech companies
- Online training academies and micro-credential providers
- Enterprise learning platforms and SaaS LMS businesses
- Universities & Higher Education Providers
- Corporate Learning & Development Platforms
- Language & International Education Providers
SALes HQ
How our sales recruitment helps EdTech firms scale faster
We help EdTech companies hire salespeople who understand the student journey and how to convert it.
Whether you’re selling into HR, universities or enterprise L&D — your salespeople need to educate, influence and convert.
We help online education companies recruit salespeople who know the difference between demo booked and revenue closed. Candidates who understand product onboarding, B2B cycles and how to speak the language of education.
We’ve worked with bootstrapped startups, publicly listed platforms and global L&D brands, delivering sales hires who grow revenue and market share, fast.
Industry-Specific Roles We Recruit For
EdTech sales roles aren’t generic — and neither is our recruitment.
From short-course providers to enterprise LMS platforms, we recruit salespeople with the skills and sector fluency to close complex deals, drive enrolments, and grow customer lifetime value.
- Account Executive – Education
- Business Development Manager – EdTech
- Partnerships Manager – Online Learning
- Head of Sales – LMS Provider
- Education Sales Consultant
- Sales Development Representative (SDR)
what you get
What’s included in our online education sales recruitment services?
Every EdTech project includes mapped talent, personalised outreach, role-specific screening and a fast turnaround. Whether you’re scaling your outbound sales team or hiring your first sales rep, we deliver candidates ready to make an impact.
Retained Recruitment
We run retained search campaigns for senior sales leadership roles across EdTech and eLearning, from Commercial Directors to Sales Reps. Each campaign is bespoke, confidential, and led by recruiters who understand education markets.
Video Head-Hunting
We use branded, role-specific video to engage proven performers, even those not actively job-seeking. This approach consistently outperforms job boards and delivers stronger response rates from EdTech sales professionals.
Talent Pipelining
We maintain live talent pipelines across the education and EdTech sectors. From SaaS BDMs to campus-based Account Managers, we help you plan ahead, so you’re never caught short.
Assessment & Fit
We screen candidates against key sales metrics in education — including stakeholder conversion rates, proposal-to-close ratios, and cultural alignment to mission-led organisations.
Creating Success
Why our EdTech sales recruitment is so effective
We know what great looks like
We understand what separates enrolment drivers from order takers, and we screen for it. Our recruiters are trained in EdTech sales traits, not just resume reading.
Specialised experience in your sector
We work exclusively in high-performance sales hiring. Our track record includes work with LMS platforms, RTOs, bootcamps, universities, and B2B education providers.
Access to passive talent others miss
The best people aren’t on Seek. Our video-led, referral-driven campaigns surface top performers quietly delivering results inside your competitors.
“I was quick to use Sales HQ in building a sales team. They quickly sent through many perfectly aligned candidates. I recommend Sales HQ if you’re looking to either find or fill a position”
General Manager
The proof is in the numbers
Results that prove we don’t just fill roles — we build sales engines.
97%
Of clients said their shortlist hit the brief first time.
4x
Faster time-to-hire compared to traditional recruitment.
95%
Of placed sales hires are still in role after 12 months.
FAQ
FAQs about EdTech sales recruitment
Looking to learn more about EdTech sales recruitment for your business? Browse our FAQs below.
We build live, mapped talent pipelines of proven education sellers, from LMS platforms and online course providers to corporate L&D and government-funded training. We combine this with video-first headhunting and warm referral outreach to reach candidates who aren’t on job boards.
We recruit SDRs, BDMs, Account Executives, Heads of Sales, Partnerships Managers and CROs across B2B, B2C and institutional sales channels. That includes specialists in enrolment conversion, SaaS education platforms, government tenders, and enterprise learning solutions.
We go beyond CVs. Every candidate is assessed for vertical experience (e.g. TAFE, RTOs, higher ed, K–12), sales motion (inbound vs outbound), deal size, and buyer relationships, whether it’s L&D, procurement, principals, or education departments. We only shortlist candidates with verified commercial relevance.
Our core recruitment focus is in metro areas — including Sydney, Melbourne, Brisbane and Perth — but we also support clients expanding into regional markets or needing broader national coverage.
We’ve helped businesses build regional sales teams, relocate families into growth corridors, and secure talent for national or international expansion. Whether you’re opening a new site, scaling beyond city boundaries, or planning cross-border delivery, we recruit sales talent who can hit the ground running — wherever they’re needed.
Absolutely. We support rapid hiring of fractional sales leads, go-to-market consultants, and interim commercial heads — ideal for early-stage EdTechs or education companies going through growth or change.
In most cases, we deliver a tailored shortlist in under 72 hours.
For many roles, we already have pre-qualified candidates in our pipeline — salespeople who have sold similar products, covered similar territories, or dealt with the same buying environments.
We don’t wait for ads to run — we’re already in-market and headhunting from day one.