Sales HQ logo with the word Sales in dark letters and HQ in bold, light blue letters on a dark background.

MADISON GROUP

+40%

1 Interview. 1 Hire. A Whole New Market Opened.

Three people in business attire stand and converse in a modern office with desks, computers, and large digital screens in the background.
ABOUT MADISON GROUP

Madison Group is a fast-growing supplier of technical products servicing the construction and engineering sectors across Australia.

Known for product quality, service reliability, and deep technical expertise, the business works with major clients across infrastructure, commercial, and industrial projects nationwide.

As the business expanded, finding sales talent that could combine technical understanding with commercial capability became essential.

MADISON GROUP challenge

The challenge

Madison Group had been actively trying to hire a technical sales representative, but weeks of advertising produced no suitable candidates.

The ability to sell into construction and engineering environments

They were looking for:

  • Strong technical product knowledge
  • Confidence engaging senior decision-makers
  • Commercial drive to open new territory
  • Momentum that led directly to a second hire
  • Expansion into a new geographic market

Services Used: permanent recruitment, video head-hunting

Business impact

Sales HQ moved quickly and decisively.

1

The first candidate interviewed was hired immediately

4

candidates assessed

2

hires completed

1 Interview. 1 Hire. A Whole New Market Opened.

“After weeks of nothing, Sales HQ gave us what we needed in one shot. We made a hire off the first interview and now we’re expanding nationally.”

— and the business unlocked national expansion.

For Madison Group, we delivered:

  • Momentum that led directly to a second hire
  • Expansion into a new geographic market

ABOUT MADISON GROUP

Madison Group is a fast-growing supplier of technical products servicing the construction and engineering sectors across Australia. Known for product quality, service reliability, and deep technical expertise, the business works with major clients across infrastructure, commercial, and industrial projects nationwide. As the business expanded, finding sales talent that could combine technical understanding with commercial capability became essential.

Madison Group had been actively trying to hire a technical sales representative, but weeks of advertising produced no suitable candidates. The role required a rare blend of skills: Strong technical product knowledge The ability to sell into construction and engineering environments Confidence engaging senior decision-makers Commercial drive to open new territory The job ad wasn’t reaching the right market, and internal hiring efforts stalled. With growth plans on hold, Madison Group needed a fast, precise recruitment solution.

Services Used:

For Madison Group, the impact was immediate. The successful hire gave the business confidence in both the role and the recruitment process. With the right person in place, Madison Group was able to move beyond stabilisation and focus on growth. Within weeks, the business expanded its footprint into Brisbane, using the same recruitment approach to support national growth.

Hire Fast. Sell More. Grow Smarter.