Sales HQ logo with the word Sales in dark letters and HQ in bold, light blue letters on a dark background.

GOOD THINGS

Seven Placements

Sydney, Melbourne and Brisbane

When previous recruitment efforts failed to deliver across Sydney, Melbourne and Brisbane, Sales HQ stepped in and rapidly built a high-performing national sales team.

Good Things branded drink bottles
ABOUT GOOD THINGS

Good Things is one of Australia’s leading promotional products and branded merchandise providers, helping organisations across education, healthcare, government and corporate sectors create meaningful brand experiences.

As the business continued its national growth, it needed to expand its sales team across multiple states. After an unsuccessful recruitment campaign with another agency, Good Things partnered with Sales HQ to find the right talent and build momentum quickly.

Branded merchandise from the Good Things website

The challenge

Good Things had spent considerable time working with another recruiter but weren’t seeing results. Critical sales positions across Sydney, Melbourne and Brisbane remained unfilled, slowing the growth of the business.

They needed a recruitment partner who could:

  • Deliver quality candidates across multiple locations simultaneously
  • Find experienced sales professionals who aligned with their culture
  • Move quickly without compromising quality
  • Build a long-term talent pipeline to support ongoing national growth

Services Used: permanent recruitment, national headhunting, multi-state recruitment

The solution

Sales HQ quickly rebuilt the search strategy, proactively headhunting high-quality sales professionals rather than relying solely on the active market.

Within weeks of commencing the search, we successfully placed three candidates across Sydney and Brisbane, giving Good Things immediate confidence that the right recruitment strategy was finally in place.

For Good Things, we delivered:

  • A rapid turnaround after a stalled recruitment campaign
  • National headhunting across Sydney, Melbourne and Brisbane
  • High-quality sales professionals aligned to both capability and culture
  • An ongoing recruitment partnership supporting continued business growth
  • Seven successful placements with more growth continuing

The success of those initial placements led to an ongoing recruitment partnership, including recruitment into Melbourne. Since then, we’ve continued supporting the business as it grows nationally, delivering seven successful hires across multiple sales positions while continuing to build their team.

This wasn’t simply about filling vacancies — it was about restoring momentum and becoming a trusted recruitment partner capable of supporting long-term growth.

The Results

Business impact

The results were immediate. Three placements in the first campaign, then a standing partnership that has now delivered seven hires across three states.

3

Placements in the initial campaign

7

Successful placements delivered to date

3

States recruited across

Hire Fast. Sell More. Grow Smarter.