1 Strategic Hire. 2 Markets. Full GTM Traction.
SimConverse was ready to scale its GTM operations in Australia and the US. Their founder-led model needed an experienced, high-trust salesperson to own new market growth. Competing against another recruiter, Sales HQ delivered the perfect candidate in just 3 weeks, unlocking commercial momentum across both regions.
About SIMCONVERSE
SimConverse is a health and education tech platform that uses conversational AI to transform the way students and professionals train in real-world communication.
As they looked to scale internationally, the company faced a critical decision: make their first external sales hire, and get it right. This person needed to be credible across health tech and edtech, and capable of building meaningful relationships with major institutions across two continents.
The challenge
SimConverse had never hired a salesperson outside the founding team. They needed a specialist who could drive their first outbound sales efforts in both Australia and the US.
They were looking for:
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A senior BDM with proven success in health tech and edtech
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Experience selling into universities, governments and healthcare organisations
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Someone who could represent the brand as it scaled into North America
All while navigating a competitive market with another recruiter already in play.
Services Used:
STRENGTH IN NUMBERS
Business impact
Since partnering with Numerique, Zara has witnessed a significant surge in organic search traffic to their website, resulting in higher conversion rates and increased contact form submissions. By relying on our expertise and insights, Zara has been able to optimize their marketing spend and generate exceptional results. The outcomes of our partnership include:
1 strategic hire placed
geographic markets covered (AU and US)
Client satisfaction
Esteemed digital marketing solutions
Sales HQ took a focused, research-led approach to candidate search, identifying individuals with dual-market exposure and vertical expertise.
Feedback from the SimConverse team was exceptionally positive, both on the quality of candidates and the speed of execution.
“We were competing recruiters and didn’t expect to fill this quickly. Sales HQ nailed the brief. Their candidate had the experience, contacts and presence we needed to scale confidently.”
- We delivered a standout candidate with deep sector relationships
- The hire had experience in both health and edtech, across AU and US
- SimConverse was able to scale their GTM efforts without delay
